Ford is releasing the first-ever Ford Mustang that will be sold in Europe on December 5
The sixth generation Mustang, the iconic car will celebrate 50 years of production next year.
- Ford to reveal new Ford Mustang to the world on December 5
- The new Mustang is being revealed worldwide in cities including Barcelona, where Ford of Europe will hold a “Go Further” event to introduce new vehicles and technologies
- Mustang is the most “Liked” vehicle on Facebook with more than 5.5 million fans
- 15-day #MustangInspires film series features videos created by 15 top ‘Instagrammers’
The new Mustang is making its debut worldwide on four continents and in six cities, including Barcelona, where a special “Go Further” where I will be.
Ford has put together a while host of social network programmes to support the launch and countdown to the unveiling, Facebook and Instagram will showcase what Mustang has meant to its millions of fans during the last 50 years.
“Mustang has come to be much more than just a car for its legions of fans spanning the globe from New Zealand to Iceland and Shanghai to Berlin,” said Jim Farley, Ford global vice president of Marketing, Sales and Service. “When you experience Mustang, it ignites a sense of optimism and independence that inspires us all. We have kicked off the countdown to the all-new Ford Mustang – with a new design, greater refinement, performance and innovative new technologies, Mustang is ready for the next 50 years.”
Ford will share an original #MustangInspires video each day on http://www.mustanginspires.com, culminating in its worldwide reveal.
“In April 1964, Ford conducted its first-ever simultaneous international product reveal when the original Mustang was unveiled to media in New York and 11 European capitals,” said Farley. “Since then, Mustang has become embedded in popular culture, with thousands of appearances in film, television, music and video games – and more than 600 owner clubs around the world.”
Ford will spotlight all Mustang reveal activities in Europe, Asia, Australia and the United States by sharing photos, videos and stories at:
The Mustang countdown has already started unfolding on Ford UK’s Facebook page
The “Go Further” event in Barcelona on December 5 will be hosted by Stephen Odell, president of Ford of Europe, Middle East and Africa, along with top members of the global and European executive team. It will be live-streamed from 14.00 (UK time) at www.gofurtherlive.com.
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