Volvo and the members of the DJ trio Swedish House Mafia create unique music video The video is based on a brand new version of the Swedish House Mafia’s hit song “Leave the World Behind”. Volvo are using the song and video as the leading theme in Volvo’s upcoming global launch campaign of the new Volvo XC60. Volvo Cars has for …
20 Years Ago – A Short History of the Volvo 240
It is 20 years since Volvo’s single bestselling model, the 240 series, went out of production. Almost 2.9 million cars were built during the 19 years the Volvo 240 was produced. The car that first was criticised for its dull, boring and boxy appearance. However during its lifetime it managed to set the international standard for both safety and environment. It won the European …
2014 VOLVO Range new models enhanced equipment and even more green
The exciting looking new 2014 Volvo model year line-up will include six new models set to arrive at dealerships nationwide Revised styling, enhanced equipment and lower emissions for S60, V60, XC60, V70, XC70 and S80. DAB radio will be fitted as standard on all new models (except XC90) The new all feature new front and rear profiles plus enhanced equipment levels, including DAB …
Volvo V60 plug-in Enhances the Appeal of the THF London Congestion Charge
The Volvo v60 Plug-in with it low emissions of just 48g/km enhances the appeal of the Volvo for London Commutes The newly confirmed Ultra Low Emission Discount (ULED) for London’s Congestion Charge now has a new limit of 75g/km of CO2 which comes into force on 1st July 2013. Recent announcements regarding taxation of diesel hybrid cars mean it will also continue …
How could you spend £5000 – Volvo Commuter Hijack Highlights
Volvo recently launched a campaign, where commuters were hijacked around the UK The lucky commuters were then given the chance to show Volvo how creative they could be and spend £5000 in one day and given the chance to win a Volvo V40 R-Design. The videos of the 5 commuter hijack results are now online and need your vote. Watch …
Photographic Attraction for Volvo Paparazzi Campaign
The ‘Paparazzi’ campaign – Volvo Trucks’ rolling sneak preview of the new Volvo FM – attracted sharp-eyed photographers in 18 countries across Europe to participate in a competition to take the best photograph of the new Volvo FM. Starting on March 4th from Spain, two unmasked Volvo FMs embarked on an extensive European tour. Volvo Trucks encouraged people who spotted the …
Volvo Commuter Hijack – What could you do with £5k in one day?
Think Big! Watch the video to get the idea and enter the competition to win a Volvo V40 R-Design. The challenge is to show Volvo how creative you can be with £5k in one day. We aren’t talking about buying stuff, its all about, what would you do?..
ALL-NEW Volvo V40 Range additions
Volvo cars with reduced CO2 and increased noise via voice activated Spotify. New engines, an automatic option and the option of the new Sensus Connected touch are coming next month to the Volvo V40 line-up…
Volvo Trucks Paparazzi Challenge
Out and about on the roads get Volvo FM truck spotting. Volvo are inviting the public to be the Paparazzi on their new truck. The truck is currently on the roads around the UK so get snapping now…
The Middle of Nowhere
The little town of Kall in northern Sweden bills itself as being ‘in the middle of nowhere’. This white winter wonderland of frosted trees and frozen lakes is indeed a long way from anywhere. The trip to reach it took one flight to Stockholm, another 400 miles further north to Ostersund-Are, Scandinavia’s biggest ski resort, then a two hour car trek through a deep-freeze landscape into the wilderness bordering Lapland…