Toyota and RFL Rugby Conversion

In Featured Articles by Jonathan Humphrey

Toyota become the official car supplier to Rugby Football League (RFL) governing body in the UK and to England head coach Steve McNamara

Toyota Sponsor RFL in three year Deal

A three-year agreement with Toyota and RFL. 50 UK-built Auris hatchbacks are to be used across the organisation by performance and development staff. They will cover more than a million miles per year.

James Mercer, RFL Commercial Director, said: “I am delighted to welcome Toyota, one of the biggest names in the motor industry, as our latest partner. To link up with such an established brand is a real coup and I look forward to working closely with them throughout the coming three years.”

Stuart Ferma, Toyota and Lexus Fleet Services’ National Sales Manager, said:” We are proud to be the vehicle supply partner for the Rugby Football League and are delighted that they have chosen the British-built Auris. The RFL are supporting British workers with their choice of car and we look forward to working with them in the future.”

Auris is unique among family/compact hatchbacks in offering customers the choice of petrol, diesel and full hybrid powertrains. The line-up will increase with the launch of Auris Touring Sports in July, a compact wagon that will further strengthen Toyota’s presence and range at the heart of the new car market.

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